by Winno | Nov 14, 2012 | Learning to lead, Marketing that works
The other week I sent away for a sample pack for a new product from Purina One for my cat. I wasn’t expecting anything more than a small sample satchel, so you can imagine my surprise when I received in the mail this great sample pack. I just had to share it with...
by Winno | Nov 12, 2012 | Develop yourself, Learning to lead, Recommendations, Tales
I first wrote about the lessons my beloved Border Collie Sharnie had taught me a few years ago and just recently AWeber Communications, the firm that handles my email newsletter, added a few more. Here’s what I wrote originally… A Lesson from Sharnie! Most...
by Winno | Nov 9, 2012 | Learning to lead, Tales, Tips & Tricks
This one must have cost a motza to produce… the production standards are sensational. I’m just wondering whether it would make you change your underwear to that brand? We are all notorious for being very loyal to our long time underwear choices and generally...
by Winno | Sep 19, 2012 | Learning to lead, Marketing that works, More business, Recommendations, Tales, Tips & Tricks
Jeff Brooks, a guy who blogs on fundraising contributed the article below to the blog “Future Fundraising Now.” However I believe the message has wider application to anybody in business writing to convince people to buy. “Does your fundraising look too good?...
by Winno | May 14, 2012 | Learning to lead, More business, Recommendations, Tales, Tips & Tricks
You’ll often hear companies talking about the value of their brand which is the image summoned up in the eyes of their market upon hearing or seeing their company name. For example, the BMW brand immediately conjures up a fine piece of German motoring machinery...
by Winno | Apr 3, 2012 | Learning to lead, Recommendations, Tales
Since my last newsletter I’ve had the honour of talking to both the business operators who support the Beacon Foundation program at Maffra Secondary College and the students themselves. Amongst other things the program works with businesses to help create work...
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