by Winno | Aug 9, 2021 | More business
Right now we are in lockdown for the sixth time. I’m not asking for sympathy because, if you live almost anywhere in Australia, you’re probably in lockdown too. I guess what you can do during lockdown varies from state-to-state, but here in Victoria we can only go out...
by Winno | Aug 6, 2021 | Marketing that works, More business
Right now with the Covid Delta virus raging around the world (Melbourne has just gone into a lockdown again for a week from 8 o’clock last night) there are many people talking about incentives to encourage people to get vaccinated. My personal opinion is that immunity...
by Winno | Aug 4, 2021 | Develop yourself, More business
It’s important to maximise both your personal value and your business value in the eyes of other people because, at some stage, you’ll want them to buy you, your ideas or your business. Maximising the value of your business is comparatively easy because all you have...
by Winno | Jul 21, 2021 | Marketing that works, More business
In our last article we said we’re going to write a letter and drop in into neighbourhood letterboxes in an eye-catching envelope. It’s called the “Hi neighbour letter.” It’s personal from you to them and it helps them understand what you can do for them in...
by Winno | Jul 7, 2021 | Marketing that works, More business
There are lots of people within a few kilometres or miles of your business that you suspect need what you’ve got but the trouble is they don’t know about you and what you can do for them. So what do you need to do? Simple, tell them what you can do for them in a way...
by Winno | Jun 28, 2021 | More business
In listening to an interview with octogenarian, Peter Clemenger, one of the founders of 75-year old Clemenger Advertising, a survivor in a world where advertising agencies come and go with amazing rapidity, I was reminded of a great rule to live by. When asked what...
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