Another Commercial – iPad vs Newspaper

by | Sep 23, 2011 | Tales

Here’s a commercial with a very simple message… promoting the newspaper’s downloadable edition but making fun of the technology. It won’t upset glued on physical newspaper readers and will delight people who love their i-pads. It’s quite memorable really.

7 Comments

  1. Paul Hassing
    Paul Hassing on September 27, 2011 at 11:17 am

    Jolly effective! Great find, Winston! 🙂

  2. Kerrie
    Kerrie on September 27, 2011 at 12:14 pm

    That’s a classic – captures the Aussie market beautifully

  3. Michael Podolinsky
    Michael Podolinsky on September 27, 2011 at 1:03 pm

    Winston, you always come up with great examples! This one shares a productivity tool and keeps it ‘in fun’. Good use of technology and innovation. God bless you

  4. Winno
    Winno on September 27, 2011 at 3:44 pm

    Thanks Paul, Kerrie and Michael for your comments. I should add that I have now tamed my i-pad after staring at it for a couple of months afraid to try it and hoping to understand it through osmosis… and now I love it!

  5. Gary Hegedus
    Gary Hegedus on September 28, 2011 at 7:14 am

    look forward to your video selections winno, always food for thought

  6. Liga Byron
    Liga Byron on September 28, 2011 at 3:31 pm

    Coming from the advertising world…I love it!

  7. Winno
    Winno on September 28, 2011 at 3:34 pm

    Simple well made adverts work well don’t they Gary and Liga?