by Winno | Jul 31, 2020 | TV Commercials
This one is produced by a Taiwan Bank. The Taiwan Cooperative Bank (TCB) is one of the most prominent banks in Taiwan. This commercial is titled Dream Rangers and is typical of the lush, long, tear jerkers that banks around the world love to produce. Both how much...
by Winno | Jul 29, 2020 | Marketing that works, More business
Given the uncertain times in which we live, there’s a lot to be said for reverting to old-fashioned lead generating methods like snail mail. Here’s a couple of examples from the vault which will still work gangbusters. You’ve seen a few of these...
by Winno | Jul 27, 2020 | Marketing that works
“Doing what?” I hear you ask. Offering a prize of a product or service for a year. Since my article about Macca’s offering the opportunity to win free coffeee for a year, it seems that many oher companies are cottoning onto the idea. Here’s the latest. The offer...
by Winno | Jul 24, 2020 | More business
A mate asked me the other day whether I reckoned that testimonials were still of any value. Well, I was so surprised, amazed and incredulous that I almost choked on my coffee (which I was drinking standing outside a warm café in the freezing cold due to lockdown)! How...
by Winno | Jul 22, 2020 | Develop yourself
This is claimed to be a 30 second speech by Bryan Dyson (CEO of Coca Cola). Now I don’t know whether he actually said it but, if he didn’t say it, he should have! { Imagine life as a game in which you are juggling some five balls in the air. You name...
Recent Comments