Pardon the bad pun but according to Power Retail Extra newsletter the Wunderbra people have used bungee jumping to promote their deepest plunge bra. Not sure quite what it will do for them but it may excite their target market. I post thisĀ merely to keep you up with the news. See the story at Powerretail.
Keeping you abreast of marketing initiatives!
by Winno | Jan 11, 2012 | Marketing that works, More business, Recommendations, Tips & Tricks
I thought it was a bit of a flop (pardon the pun). It would have been much more effective if the bungee jumping girls were wearing the bra and especially brave in the middle of U.K winter. I’m sure you’ll agree Winston?
How could I disagree with suggestions from one of Australia’s best designers?