We have just enjoyed 5 days in Port Douglas at a lovely resort bought via one of those daily email offers.
Everything that was promised when we purchased at 50% off with some great bonus deals has been delivered… and then some! And my enquiries suggested that the offer didn’t just get me but that it worked gangbusters!
When other resorts were bemoaning the lack of bookings and blaming the economy, the weather and everything else the owner of this excellent resort had sat down and done something amazing. He had written a marketing plan!
And then, even more amazingly, he had actually implemented it. Yep, that’s right. He turned his ideas into action.
The result was incredible! 1,100 bookings and over half a million dollars into the resort’s bank account in just over two weeks!
I took the time out to interview this savvy business man for my monthly audio program and what he told me was terrific. Its simple, nuts’n bolts stuff that can work for any business to provide an immediate and welcome cash hit!
I’ll keep you posted when the interview goes to air. It’ll make for fascinating listening.
I’m so pleased you had a great time, Winston! I’ll be adding a link to this post from our recent MYOB blog group-purchasing / daily-discount debate. Many thanks for keeping us in the loop. Best regards, P. 🙂
Its a pleasure to keep you in the loop Paul… and to be able to provide you, as a cyberspace ambassador, yet more proof of the power of the internet.
Thanks Paul and it was a great learning experience too. As I said previously it just underlines the awesome power of the internet.
Hey Winno, pleased you enjoyeed the Port. It really is a lovely sot to just get away form it all. Even with all the new places going up. We are booked in for another break and looking forward to getting away. Keep up the great content. Nobby
Yes Nobbie and I really loved our break there. Of course other than at peak times its “over resorted” but savvy operaters can always do well whilst the others just stare in disbelief.
Love to hear more on the nuts and bolts on how he did this when it comes up please almighty Guru. Its a great story that we can all learn from.
Thanks Jamie and I’ll keep you in the loop. It just underlines the awesome power of the internet providing you observe the 6P’s.
Hi Winno
Would you mind telling me which resort you stayed at, as we are thinking of going there soon. Thanks Bob
Staying at Hyatt Place at Diamond Head end of Waikiki just a block in from the beach. Great breakfast included (you’ll get killed in the satmpede of other cultures and kids!) and rooms are good. We were upgraded to a beach view (between two tall buildings!). We were very happy.