by Winno | Sep 7, 2012 | Marketing that works, More business, Tips & Tricks
My great friend and human dynamo Rowena McEvoy is hosting a free seminar next Friday for our mutual friends, clients and acquaintances at The Maxx International College, 27 William Pickering Drive, Albany, North Shore from 10-30 until noon. I’ll be sharing some...
by Winno | Sep 7, 2012 | Marketing that works, More business, Recommendations, Tales
If there’s one piece of marketing material that is sheer magic it’s the testimonial. But it’s rarely used, poorly used, inappropriately used or just plain abused. So over the next few editions I’ll share a few pointers on getting testimonials that will help produce...
by Winno | Sep 5, 2012 | More business, Recommendations, Tales
I was waiting for my wife and daughter who were “just going to duck into a shop for a couple of moments” that turned into an hour or so. Of course, as the time dragged slowly on, I spent increasing time mentally fashioning their slow and painful demise....
by Winno | Sep 3, 2012 | Develop yourself, Recommendations, Tales, Tips & Tricks
We were up in Cairns a month or two ago and took the opportunity to take ferry trip outgo one of the islands. As we boarded we paused in front of the boat’s life saving rings to have our photo taken by one of the team. “Smile,” she said as she...
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