I just had to send you this which my good mate the Melbourne Cup Man, Max Hitchins, sent to me. I had tears in my eyes as I watched it. What chance an Aussie airline doing the same thing?
Alert: Prepare to be amazed…againUntil today I had never heard of the Canadian Airline – Westjet. I’m guessing you have have never heard of them either. However, a video featuring Westjet, posted two days ago on YouTube, has now been downloaded 9,407,942 times (and counting).This is one of the cleverest marketing ideas I have ever seen. And it demonstrates exemplary use of social media and YouTube. Added to that… it is a great Christmas story.
I am reminded that my Dad used to say ”Son, showing is better than telling!” Hence, I will not tell you anything about the story or the video. I will simply invite you to click here and prepare to be amazed…again! We will talk again soon. Sincerely Max Hitchins – The Hospitality Doctor – with Secrets, Tips, Tonics and Remedies to fill your Rooms, Restaurants and Bars max@hitchins.com.au Tel: National: 0419 53 63 73 International: +61 419 53 63 73 PS. “My idea of Christmas, whether old-fashioned or modern, is very simple: loving others. Come to think of it, why do we have to wait for Christmas to do that?” Comedian Bob Hope Home | Privacy Policy | Subscribe | Unsubscribe | Text-only version E-mail:max@hitchins.com.au Max Hitchins – Varanu Pty Ltd |
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