Seminars work well and people like them because they are a relaxed and informal way in which people increase their knowledge. Obviously, participants attend because they want something and are looking for answers.
Seminars afford an excellent opportunity for people to share feelings. This means that there is tremendous empathy amongst participants and a sense of common purpose. There is another plus too because a seminar allows people to be anonymous. It’s a non-threatening environment for them and they need only be noticed if they want to be.
Seminars and seminar selling are a powerful marketing opportunity for any businessperson. If you’re looking for an additional, easy-to-operate marketing tool, seminars could be your answer. Perhaps it’s time that you stopped shooting your mouth off for free and tried talking for real results.
If you want a comprehensive guide to making seminars work for you, purchase Winston’s great audio program How to run successful seminars – the Magic of Seminar Selling. You can get great results for any business through Seminars and Workshops for both old and new clients. Whatever your business, you can use seminar magic to cultivate clients… and make heaps of sales as well!
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