My much travelled friend and one of Canberra’s leading chiropractors and kinesiologists, Dr Donald McDowall, sent me a couple of ideas that were being used by retailers in Seoul.

The first is electronic walking billboards at Coex mall in Seoul. Why hasn’t someone smart thought of them here? The signs would certainly attract attention! And maybe walking around with them would be great part time employment for young kids?

Seoul
The second is a mighty cunning way of putting value on old stock that didn’t sell in a store’s sale. Customers produce a sales docket from the store and go into a draw for prizes being that old stock that didn’t sell at the sale.

Seoul_02

Two simple but very effective ideas: how could you use them?

 

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