Adding humour to your talk

If you’re one of the many people who are afraid of speaking in public, then you’ll find this article on adding humour to a talk really helpful. When you’re nervous there’s nothing more supportive than getting the audience to laugh along with you. It’ll help overcome...

Another commercial

Air New Zealand has been known and won widespread praise for its innovative and piquant approach to the safety film shown to passengers before takeoff which is more often ignored rather than watched. Now they are using a duck, yes a duck, to convince more Aussies to...

More powerful words!

If you’ve been reading my newsletter for a while or attended one of my talks you’ve probably acquired my list of Twelve Powerful Words (if you haven’t just flick us an email and we’ll send them to you). Now the HubSpot Company who develop and market a software product...

Adjectives are lovely

You may remember my article on the “Power of 3’… why the words “high, wide and handsome” click into place so beautifully. Well, there’s something we subconsciously know about adjectives and why you have to use them in a certain order to make sense. Find out that...