Establish eye contact
Many novice speakers will tell you that you should look about a metre above the heads of the audience. This, however is a guaranteed way of making the audience think the subject is over their heads. Nothing reveals a phony speaker more than the inability to look the audience in the eye. Make sure your eyes slowly range all of the audience from side to side, front to back. Look into the eyes of people in your audience at the limits of your eye travel. Vary the direction of your gaze but, for heaven’s sake, don’t give the audience the impression you are watching tennis.
Eye contact with an audience will help you make an impact more than anything else
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