by Winno | Sep 18, 2017 | Marketing that works, Other
People often forget how important the signage is on their motor vehicles. Often it is illegible, nonsensical or plain unhelpful. So, if you have a vehicle that is constantly on the road around the areas of your business, it’s a great idea to give your signage...
by Winno | Sep 15, 2017 | TV Commercials
Well it seems like I introduce you to yet another clever commercial from Air New Zealand with monotonous regularity. This one is directed at Kiwis who are overseas and does it well by using a readily identifiable Kiwi (at least for Kiwis) to get their attention. Te...
by Winno | Sep 13, 2017 | Develop yourself
Are you like me and have got tons of projects you’d really like to get going on but never seem ready to make them happen? You just can’t get started. Well I’ve got the answer. It’s simple! Take the first step! It’s always the...
by Winno | Sep 11, 2017 | Develop yourself
Today I depart from my usual practice of writing about one topic. These are items I came across at the weekend and thought they are worthwhile sharing with you. This video graphically demonstrates how “unprivate” our lives really are nowadays. It’s a Social Media wake...
by Winno | Sep 8, 2017 | Marketing that works
I’ve always been a big believer in holding seminars for lots of good reasons… the main one being that people think there will be a crowd so they can attend in safety and won’t be sold. However, the crowd works for the presenter too. Because, if the presenter does it...
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