If you pause for a cup of coffee and ponder how many millions of cups of coffee are consumed around the world in a day then it’s not hard to imagine what the total market must be worth. So, coffee manufacturers struggle to get an extra point or so of market share wherever and however they can. You’ll have seen all sorts of adverts from them ranging from George Clooney to 43 beans (a bit dated!). Here’s one that adds a dash of humour which differentiates it from the crowd. Although I love it, I’ve got no idea what it did for sales! Have a coffee while you watch it.
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