Simple ideas that work gangbusters, part 2

A couple of weeks ago I shared a great marketing idea I had seen as I travelled around the country and I promised to share more. Naturally there are the good, the bad and the ugly… some ideas cost heaps and produced disappointing results; others have cost little...

Another commercial

Here’s a clever commercial from the Ontario Ministry of Health (and Bureaucrats aren’t known for their funny side) that gets the point over humourously and well.If you want the full story, read it here! Winston's guru Dan Kennedy often says be a better marketer of...

You don’t get chances like this very often

Ian Stephens, a man I rate highly as a speaker and coach on sales, just mentioned to me that he is presenting a webinar for business people who find selling tough!It’s short notice I know but if you need help with selling or want to boost your skills it’s...

Death may be greatly exaggerated

It was Mark Twain who said, “Reports of my death are greatly exaggerated,” in a cable he sent from London to the press in the United States after his obituary had been mistakenly published.As I was sitting in a bookshop drinking coffee, and browsing my purchases,...

Who is stealing us?

Now, I have always recommended that you collect details of your customers and prospects and use them to build a database to develop relationships and business. But always with no ulterior motives.I don’t know how much of the documentary, The Great Hack, is true nor...