“Doing what?” I hear you ask. Offering a prize of a product or service for a year. Since my article about Macca’s offering the opportunity to win free coffeee for a year, it seems that many oher companies are cottoning onto the idea.

Here’s the latest. The offer of free Red Roster for a year and as an aficionado of the product it naturally caught my eye (or perhaps my taste buds).

However, unlike the Macca’s offer where all you have to do is buy coffee on your app, the Rooster offer requires you to visit the web site to enter the competition and “Tell us in 25 words or less why YOU are Australia’s BIGGEST Red Rooster fan”.

So, maybe the difference between the two offers is that the possible maximum value of the Rooster offer puts its value above the limits for prize amounts requiring a lottery license. So they have made it a game of skill, requiring no licences, because of the requriment for the 25 words to enter.

It lost me! I don’t know what I could say in 25 words (or any number of words) to prove I am Australia’s BIGGEST Red Rooster fan. I just can’t be bothered!

On the other hand, entering the Macca’s competition is a snap, no effort… just buy my coffee on the app… easy peasy.

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