Making Referrals Happen!

Making Referrals Happen!

It’s amazing isn’t it? Many of us will confess that much of our new business comes by way of referral but when asked whether we have an established method of seeking them the answer is generally “no”.Because it is such a hugely important source of prospects its...
Another commercial

Another commercial

I guess that probably the biggest advertising spend in the world would have to be by Coca Cola. Here’s a great sample of their commercials, released in 2017. P.S. Wasn’t within a bull’s roar of the biggest advertiser. It’s Amazon! Pick Winno’s BrainIf...
Make it human!

Make it human!

One of the things we were doing (or are still doing now if you live in Victoria) which helped to pass the time of day during lockdown was to shop online and buy stuff we don’t really need. And yes, I know you’ve been doing it too coz on line sales have risen by about...
Something for life

Something for life

If you live down here in the metro area of Melbourne you’re starting to feel that it’s lockdown for life. And it reminded me that, apart from home incarceration, offering a giveaway for life (or slightly less!) isn’t a really bad idea to promote your business!...
A few words

A few words

You may not live in Victoria but I think you’ll understand, that with us being plunged into a second lockdown, there are quite a few people looking for scapegoats and, in our multicultural community, some are looking with biased eyes at people racially different to...