by Winno | Sep 18, 2020 | Marketing that works
Most tradespeople have their trucks sign written in some way but I don’t believe they give much thought to the real purpose of their signage. I reckon that, often, they just want something that looks “pretty” and more importantly pleases their partner. My belief is...
by Winno | Sep 16, 2020 | Develop yourself, More business
For many businesses, the way we interact with customers has changed, whether because of COVID-19 or because the business has gone partially or fully online. The information below still applies, however, if you have a business that has customers visit in person. And...
by Winno | Sep 14, 2020 | Marketing that works
And the answer is “Betcha they would!” Let me explain. When you offer a solution to a problem it’s very appealing to someone who has suffered that problem. If you’ve been a lefthander all your life you know the problems that continually bedevil you. Easy for...
by Winno | Sep 11, 2020 | TV Commercials
Here’s a great effort by a Service Station chain to try and demonstrate the service they (used to) provide. Apparently it was up for an award somewhere, but I’ve got no idea where or how it did. Still, it’s a great creative effort. Pick Winno’s BrainIf you’ve got a...
by Winno | Sep 9, 2020 | Develop yourself
With people in most parts of the world being restricted and depressed by the impact of Covid on their lives, I thought this lesson may be of value to you. By the way I don’t know who the author is but I’d like to acknowledge their work albeit in anonymity. A...
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