Remember, dear reader, that I wrote a story the other day on the funeral director who had capitalised on the Covid crisis. Well, the story is not quite as it seemed.
It is the brainchild of a very canny advertising agency who are doing a helluva lot more with it than I could imagine!
In its 24 September enews Yahoo!news under the headline This funeral home says they don’t want you to get vaccinated told the story behind the story of a great campaign. Read the full story here.
Getting big mileage out of the news is what my initial story was all about and this adds real muscle to the idea.
Carpe diem! Seize the moment!
Work less, charge more and have your customers loving it!
Marketing Magic
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