Having an endless supply of prospects walking through your business door is fantastic but if they come through the door and don’t buy anything, all you have done is provide them with the information to go and buy elsewhere. So the key is to measure how many prospects you convert into sales then spend time enhancing you and your team’s skills to do it better. Typically, most businesses convert about 10-20% of the enquiries into sales. Think what it would do to the bottom line if they converted 60-80% of them. The results would be fantastic!
This week’s challenge is for you to compare data between prospects and conversions, and look at how you can improve your conversion rate.
How to Increase Profits by 800%
This is the cornerstone of great business and too often is overlooked in the pursuit of a profitable business.
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