Simple ideas that work

I never cease to admire people who are able to use opportunity or out of the box thinking to come up with great, and often topical ideas.

As my Miracle Worker, Felicity, said when she sent me this one “Clever use of current situation for an ad (Bunnings hauled over the coals for using facial recognition scanners).”

And Tassie mate, John Mullavey, was having a coffee in a St Kilda Rd establishment when he came upon this question at the bottom of his coffeee cup. Even if it only works once in 100 times, it’s worth it. “A simple upsell,” John called it.

I agree.