by Winno | May 16, 2016 | Customer service
When you check in to lots of hotels, there may be a bellboy or a doorman to help with your luggage and more often than not, there’s neither. That’s why I was terribly impressed when we were welcomed personally by the manager of a hotel we stayed at. He held the door...
by Winno | May 13, 2016 | TV Commercials
Nothing can come between the love of a father and daughter… Or can it? This one is from McDonalds and I’m not quite sure what the message is although I like the feel of it. So here is what Maccas themselves say about it… “There’s a reason they say having...
by Winno | May 11, 2016 | Marketing that works
One of my friends is suggesting that we make a trip to Uluru and see the unique light show Field of Light near there. It’s an art installation that employs tens of thousands of small frosted-glass spheres that light up at night. They transform their setting into a...
by Winno | May 9, 2016 | Marketing that works
Australia Post recently did a survey of a range of small businesses and found that 37% of small businesses believe they’re ‘very good’ or ‘excellent’ at attracting and retaining customers; 61% believe they’re ‘fair’. Maybe they were talking to totally different...
by Winno | May 6, 2016 | Develop yourself
The problem for many people is that they do the same thing today as they did yesterday. And they’ll do the same thing tomorrow as they did today. If you do the same thing day after day what results will you get? You don’t have to be Einstein to work out that… you’ll...
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