Sad thoughts about tomato plants!

I really don’t know! Maybe I am getting soft hearted and sentimental in my old age and thus my activities of yesterday confirm that! You see it was time to pull out the dying tomato vines which had excelled themselves this year and produced heaps of beautiful, firm,...

Killer lines

The Levison Letter written by veteran copywriter, Ivan Levison, is one of my favourite newsletters and almost always makes great reading and good sense. This edition is no exception. Download Winston’s fantastic “How to write a great advertisement” for just $40 If you...

Stop the frustration

Recently, in my neck of the woods, there’s been lots of companies trying to lure consumers to sign up for special power deals or to reduce their health insurance costs. As you can guess, all sorts of offers and enticements have been dangled in front of people to get...