by Winno | Jun 18, 2018 | Marketing that works
In a couple of recent articles I’ve been promoting the idea of using A-frames (small signs) and billboards (large signs). That’s why I was delighted to see a recent article by legendary marketer, Denny Hatch, relating the story of what a billboard can achieve. Apart...
by Winno | Jun 15, 2018 | More business
William Francis “Willie” Sutton, Jr. was an an American bank robber and during his forty-year robbery career he stole an estimated $2 million. For his talent at executing robberies in disguises, he gained two nicknames, “Willie the Actor” and...
by Winno | Jun 13, 2018 | Develop yourself
A speaking colleague in the States, Mitch Goozé, recently recommended an article in The New York Times on “How to Pose for a Photograph”. It was of real value to me coz I don’t photograph well. It may be of interest to you too, so read it here. Afraid of...
by Winno | Jun 11, 2018 | Marketing that works
NewsMediaWorks would naturally be delighted by the news that a preview of new data from NewsMediaWorks’ ADTrust 2018 study shows that a majority of Australians trust Facebook significantly less than they did six months ago. They report that the research shows 2 out of...
by Winno | Jun 8, 2018 | TV Commercials
Whilst the memory of Harry & Meghan’s wedding is fresh in our minds you may want to remember a clip made specially for an earlier Royal Wedding where an advertiser got great bang for the big bucks they spent. Made specially for YouTube and other video sites, since...
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