by Winno | Jun 17, 2019 | Marketing that works
I was listening to the radio this morning and was reminded of a way of generating prospects that works wonderfully well and is very cost-effective.An advertiser was running a competition where the winner would receive $20,000 worth of Colorbond roofing material.Now...
by Winno | Jun 14, 2019 | Marketing that works
‘Revolutionary’ is a word that gets noticed. It tells people that here is something new, something that hasn’t been tried before, something that will put you ahead of the pack.Use it as a grabber in sentences like “This revolutionary idea will save you heaps’’; “A...
by Winno | Jun 12, 2019 | Marketing that works, More business
Okay, okay it’s time to introduce you to one of my closely guarded secrets which in the past I have only ever shared with a handful of my most trusted clients and colleagues.It will work brilliantly when somebody phones to talk to you or comes in to see you and...
by Winno | Jun 10, 2019 | Speaking Skills
The other day I had booked in to attend a seminar and, as is my normal approach, I arrived well before the scheduled starting time.When the presenter suggested we start on time, I loudly applauded because giving late comers time to be late is insulting to those that...
by Winno | Jun 7, 2019 | TV Commercials
Okay, okay already! Forgive me for this one! I know this TVC wasn’t really made by Specsavers to promote its wares but it is so well done it should have been. Better forgive me in advance for the coarse language too! Turn your business into a money maker! Discover the...
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