by Winno | Apr 30, 2021 | Marketing that works
One of the biggest challenges we face when communicating with others is making sure that they are really listening to what we are saying or watching what we are showing them. You know the problem… the information goes in one ear at the speed of sound and out the other...
by Winno | Apr 26, 2021 | Develop yourself
One of my favourite e-newsletters is “The Grammar Factor” written by Mary Morel because I pick up interesting snippets that help me become a better writer (and appreciator of the English language) like this… “A reader commented that I had only...
by Winno | Apr 23, 2021 | TV Commercials
It’s a change to see an anti-smoking TVC that doesn’t feature gangrenous toes or decaying lungs and this one does a pretty effective job of making the point that the kids would miss you if you’re gone. Whether it would make someone give up smoking is for...
by Winno | Apr 21, 2021 | Develop yourself
COVID-19 has kept us all tucked away at home, but now restrictions have lifted, it might be a good time to revisit this concept and brainstorm ideas about how to get your business growing again. The other night I was privileged to talk to an accountant’s discussion...
by Winno | Apr 16, 2021 | More business
Sometime ago a professional colleague I know complained to other colleagues that a competitive company in his area had a new plan for getting new clients… Door knocking! He’d had a friend give him a call to let him know they came round. He wondered if they offered...
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