Show appreciation

Show appreciation

On a number of occasions I’ve volunteered various parts of my brain and body for testing in research work being done by a nearby university and I’m really happy to reveal the decline in various parts of me in the interests of science. However, they’re not very good at...
From the Vault: Butt Kicker: NOW!

From the Vault: Butt Kicker: NOW!

Do it now… there’s never been a better time than right now! We don’t wait to leave the house until we know all the traffic lights will be green so why do so many people wait until the stars align perfectly before investing in their future? If you have your...
Outside the box thinking

Outside the box thinking

I was reminded to put fingers to keyboard (sounded better when it was “pen to paper”) when I read the other day that a marketing expert was paid squillions of dollars for a simple idea. Asked how to increase the sales of shampoo, he perused the sales stuff, looked at...
Another commercial

Another commercial

I have been told that today’s serve of commercials, Great Moments At Breakfast, were considered amongst the finest when they went to air back in the 60’s (but I may have been misled!). Produced for our friends at Kellogg’s, frankly I think they were terrible when they...
Better Words

Better Words

I was watching television the other night and the audio for a nursery claimed… “Quality plants at reasonable prices” What? “Quality plants at reasonable prices” You must be joking! “Quality plants at great prices” Or better still… “Quality plants at fantastic prices”...