From the Vault: An easy path to success!

From the Vault: An easy path to success!

It was Henry Ford who said that whether you think you can or whether you think you can’t— either way you’re right! There’s always an opportunity to succeed even in the worst circumstances but if you’re not looking for it you won’t...
Spit and polish

Spit and polish

Great phrase, isn’t it, and I believe its roots lie in the army requirement to keep one’s boots spotlessly shiny and spit helped in the polishing process. Shiny shoes are great for morale, the army believes. Well, I just want to report that it works for me. The other...
Another commercial

Another commercial

Old but gold! John Le Mesurier, who passed away 40 years ago, is probably best remembered for his comedic role as Sergeant Arthur Wilson in the BBC’s Dad’s Army. Here he is in Cadbury’s Wispa advert Ah, the memories of great British...
Two high impact words!

Two high impact words!

In business if you love your clients and you want them to love you too, the best words your clients can ever hear are “Thank you!” And whilst initially you may be sceptical about the idea of loving your clients it’s just something you’ve got to do if you plan to be in...
A sign that says it all

A sign that says it all

As reader John points out, it’s also a low rent shop. He adds “I can never understand why retailers do this Winno – what do they say: you never get a second chance at a first impression?” Peeling paint can often mean peeling profits. And, often it’s...