by Winno | Feb 18, 2015 | More business
Many businesses struggle to find a way to differentiate themselves from the competition, to establish their Unique Selling Proposition (USP). But if you apply your mind to it, it can be an easy task as Felicity, my miracle worker and guest blogger points out. The...
by Winno | Feb 16, 2015 | Learning to lead
Communication High on the list of complaints of team members in every company I’ve worked with has always been “lack of communication.” If you’ve got a team of sales people, good two-way communication on a regular basis is just about the most important item. That...
by Winno | Feb 13, 2015 | Recommendations
Here’s a great way of breaking through the clutter that is the email world today. It’s particularly useful when you want to tell somebody you love them (Valentine’s Day tomorrow!), thank them for the purchase or the sale, follow up on a meeting or...
by Winno | Feb 10, 2015 | Marketing that works
Jodie’s Flowers is unfortunately in Annandale in Sydney coz, if they were in Melbourne, I’d be one of their good customers. I love their innovative ideas and the messages they send about them, although this email is about the florists’ day of days… Valentine’s...
by Winno | Feb 9, 2015 | TV Commercials
As you know USA advertisers pay astronomical amounts to run an advert during the hugely popular Super Bowl football. It appears that the Budweiser “lost dog” advert was the public’s popular choice but let’s hear what you think?...
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