Another commercial

by | Mar 29, 2019 | TV Commercials

I can’t vouch for genuineness of this as a commercial but, even if it’s just a bit of fun, it’s extremely well done. It’s very topical and brilliantly captures the frustrations of the target market, as well as offering a great solution. Everything a TVC should do!...

I rest my case

by | Mar 27, 2019 | Other

You’ll recall that I often remind you you’ll never go broke by underestimating the intelligence of your market place and, here from an unknown source I’d like to acknowledge if I could, are some obvious signs that humanity is regressing. I’m reasonably sure that at...

Listen and do!

by | Mar 25, 2019 | Develop yourself

I’ve just been attending a conference, in fact it was the Professional Speakers Australia convention, and it’s where the cream of conference speakers meet to socialise, listen and share.For two days at this great conference attendees have been bombarded with amazing...

Keep it simple

by | Mar 22, 2019 | Marketing that works

For the life of me I can’t understand why so many real estate agents do the same thing on their signs, particularly those that are advertising a building for lease or sale.And what’s that?It’s giving you multiple choices!For example, on this sign you see that the...

The very quiet dental clinic, part 6!

by | Mar 18, 2019 | More business

Last week I went through the three questions all prospects should be asked when they show up at your door, either literally or figuratively, and promised you some insight into how these questions can be put together in a form that the team are happy to use in dealing...