by Winno | Mar 16, 2020 | Marketing that works
With all the publicity being given to the corona virus, and without wishing to make light of it, it’s great to see advertisers seizing the moment to get their message across. Here’s a couple of well thought through examples. Maybe you can get a great message across to...
by Winno | Mar 13, 2020 | TV Commercials
Here’s an advert for the Bush Barbie Aussie condom from Moments Condoms who, they claim at their website, are “(We’re) for women. We’re for men. We’re for anyone who wants to have a good time. But our true passion and reason for being is to empower women to celebrate...
by Winno | Mar 11, 2020 | Learning to lead
The other day I was reading one of those free newspapers dropped in letterboxes (and thrown away by so many). I was riveted by this breathless front page piece of copy aimed at recruiting an ace adverting salesperson. I reckon whoever wrote it must have finished...
by Winno | Mar 9, 2020 | More business
When people go through a bad patch in business, they sometimes refer to it as ‘a bit of bad luck’. We all get hit with something unforeseen from time to time but most often ‘bad luck’ is a result of bad management or bad decisions. Here’s a double-barrelled tip:...
by Winno | Mar 6, 2020 | Marketing that works
Isn’t that phrase from the memorable Robin Williams film Dead Poets Society where boys discovered how to be men? I was reminded of seizing the day when I saw an amateur produced video by the owners of the souvenir shop at the Bath Guildhall Markets in England (or at...
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