by Winno | Nov 30, 2020 | Customer service
Napoleon Bonaparte was reported to have said, “A soldier will fight long and hard for a bit of coloured ribbon” or more colloquially, as I put it, “Men will die for a medal!” It’s incredible. People will do something to get recognition more often than they will do it...
by Winno | Nov 27, 2020 | Marketing that works, More business
In one of her blogs my great friend Rowena Szeszeran-McEvoy recently wrote about the 11 silliest things people do in their online business. I thought it was great and worth the investment of your time to read it and, even better, to listen to. Here are the points she...
by Winno | Nov 25, 2020 | Customer service, More business
Two statements that pack a lot of profitable power are ‘You never get a second chance at a first impression’ and ‘Last impressions linger’ and probably the most important time to remember them is when you and your team are dealing with people over the phone. You see,...
by Winno | Nov 23, 2020 | Marketing that works
I am constantly reminded just how much it’s the little things that make a difference! I have constantly harped upon the subject of letting people know that you’re around, by being able to find you through the use of great signage. I saw a shining example of it this...
by Winno | Nov 20, 2020 | TV Commercials
As I’ve often said breweries can spend a small big fortune on making their commercials and nobody does it better than Anheuser-Busch of St. Louis, Missouri whose Budweiser brand has become one of the largest-selling beers in the United States. Here’s a fun one for...
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