by Winno | Aug 31, 2022 | Develop yourself
Fitness is important, but it isn’t everything. Someone who runs 8 kilometres a day can still be a psychological mess. Be aware of the importance of having a positive attitude to life and living. Sometimes a change in attitude can be as good for your health as a 5 km...
by Winno | Aug 29, 2022 | Marketing that works
Orright, orright! I know that I’m fading into dementic decay but I’ve got to admit something I never believed I would own up to. I like Andre Rieu! Yep, I like Andre Rieu, love him probably. To think I’m admitting to that when years ago I piled heaps of ridicule upon...
by Winno | Aug 26, 2022 | TV Commercials
Here’s a blast from the past. It’s a Southwest Airlines TVC for its low price fares and was aired around 2009, titled First Date it probably wouldn’t get to air nowadays but of course there’d always be room for it on the net. I seem to remember a similar commercial...
by Winno | Aug 24, 2022 | Marketing that works
If you want to make a team member, one of your products or services, or even yourself, memorable, then you might like to try this idea involving the use of good old fashioned, get-through-the-barriers-to-your-target snail mail (which you know I love)! As the...
by Winno | Aug 22, 2022 | Marketing that works
Years ago when I was looking into the use of billboards for a client, I rapidly realised there were a couple of cardinal rules. The message: 1. Had to be simple, easily understood!2. Used a minimum number of words to make the point.3. Used a great graphic if it rammed...
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