Another Commercial – iPad vs Newspaper

Here’s a commercial with a very simple message… promoting the newspaper’s downloadable edition but making fun of the technology. It won’t upset glued on physical newspaper readers and will delight people who love their i-pads. It’s quite memorable...

Great service

I recently reported on Facebook 2 incidents which demonstrated that business owners were getting serious about sales and service… the first was when the bank teller asked me after she had completed my transaction was there “Anything else I can do for you?” That...

Expensive books

I purchase some books through AbeBooks.com and recently they listed out the most expensive books sold during August. You can see the list here. The one that captured my attention, being the second most expensive at $14,500, was the sixth James Bond novel Dr. No by Ian...

Proofreading – Again!

My PA, Eswen, got her water bill not long after my recent post Getting proofreading right, and it seems as though this well known utility company missed the reminder! I’m sure someone would have been kicking themselves when they realised this mistake was posted...

Working like dogs!

Here’s a great photo I wanted to share with you from a photo essay about the elite special forces, published in Foreign Policy recently. Isn’t it amazing what we can train dogs to do?

Reviving your business fortunes

A printer and was going through some hard business times. He had lost a major account and meant that his profit had disappeared. Because he hadn’t been building business he hadn’t spent time thinking about how to generate more. He’d become comfortable with his current...