by Winno | Jan 15, 2020 | Marketing that works, More business
You’ll recall that, when last we spoke, I mentioned the Vet and his problems of getting a successor in the country. I prescribed a treatment plan known as “Selling the sizzle, not the steak.” So now let me explain. “So how do you go about...
by Winno | Jan 13, 2020 | More business
So we were away in the country accompanied by Millie and Sharnie who were anxious to enjoy their bush holiday chasing rabbits, fearing kangaroos, swimming in the creek and all sorts of other joyous doggie activities. Then I noticed that, although she was endeavouring...
by Winno | Dec 27, 2019 | More business
Just before the break I had a Christmas card from my local federal parliamentarian. Quite a nice card really, featuring drawings by local school kids. The message from her read “Best wishes for the festive season. From my family to yours, I wish you all the very best...
by Winno | Dec 18, 2019 | Customer service, More business
I don’t normally make New Year’s resolutions but usually set goals that I aim to achieve during the year. But I hope this year I can do something a little bit different… I am making a commitment to something I reckon is pretty important. And what’s that? I’m...
by Winno | Dec 2, 2019 | Marketing that works, More business, Tips & Tricks
I had an e-mail from a long time client and friend asking for a couple of examples of professional businesses doing something for the clients that has evoked the “wow” factor. So here are some of the ideas I gave him that may be useful for you…...
by Winno | Nov 27, 2019 | Marketing that works, More business, Tips & Tricks
I published this blog post and video over 6 years ago now. Is there anybody who would possibly question if social media is a fad nowadays? It would be interesting to see an update on some of the stats quoted in the video, as I’m sure they’re even more mind...
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